Why We're Different
Performance Plus was founded on the principal of delivering accurate, valuable information and insight garnered directly from end-users to product manufacturers and service providers. The excitement of being at the forefront of learning about how end-users perceive and relate to products and services is what drives us each and every day. We are passionate about research, let us show you how we can deliver peace of mind, ease-of-use, and integrity.
Performance Plus was founded over 40 years ago. We have been pioneers in the market research industry, having entered the field in its infancy. Our founder began at a table in her living room, creating what would be the first 'focus room' by having respondents on one side of the wall and clients listening in another room. Our services then branched out into door-to-door surveying, racking up miles and miles (and wearing out plenty of shoes along the way) to survey consumers for some of the country's most iconic brands.
Performance Plus was one of the first to recognize the shopping mall as an environment rich with consumers, willing to share their opinions. From these humble beginnings, Performance Plus was built into one of the nation's leading data collection firms. Our founder, Shirley Shames, has been a leading visionary in the industry, always willing to adopt new methodologies and technologies in order to improve the quality of the data collected.
At Performance Plus we realize that you have many competing priorities. That's why our goal is to make your interaction with us uncomplicated. Give us the parameters for your study and we take care of the rest. Our experience with virtually every type of research study assures you that we can get it done. At Performance Plus we pride ourselves on not taking shortcuts. Quality respondents and defined processes lead to top-notch results. We will always let you know if it can be done right. Through daily communication updates, solutions that are tailored to your parameters, and a long history of delivering quality results, you can trust Performance Plus to deliver.