Medical & Pharmaceutical Interviewing
Whether focus group, In-Depth Interviews or telephone interviewing, we have an extensive group of interviewers, all having at extensive medical interviewing experience. Our experience has ranged across conducting concept tests, device handling tests, diary studies and attitude tracking to name just a few.
Methodologies
We can conduct studies utilizing the following types of methodologies:
- Face-to-face semi-structured
- Internet
- In-Depth Interviews
- Telephone
- Focus Groups
Experienced Interviewers
Our moderators and field interviewers all have at least 5 years of pharmaceutical interviewing experience with many of them having worked in market research for over two decades.
All work is conducted according to industry standards and we employ a system of controls to ensure the highest quality results.
After survey completion every question is quality checked by the Performance Plus staff before being sent to our clients for processing.
LOCAL, REGIONAL, NATIONAL OR INTERNATIONAL
Whether in the Boston area or across the nation, we can cover most major metropolitan areas for central location and in field interviewing.
- Recruiting from extensive database or client provided lists
- Database includes: PCPs, Specialists, Surgeons, Nurses, Patients
- National and international coverage with one central point of coordination
All Locations Include
- Closed circuit capabilities
- Video streaming
- Video conferencing capabilities featuring Focusvision & Active Group™
- 90,000+ respondent database
- Central location testing capabilities
- Full videotaping VCR/DVD/CD
- Local moderator affiliations
- WI-FI access
- Executive interviewing
- In-depth interviewing
- Food and beverage testing
- Car-clinic capabilities
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